Spamming during your job search
When you look for a job, you send emails. And when you send emails, you send emails to unknown people or to HR people willing to get the ball rolling.
But do you know that these people are flooded with emails?
“A survey of 2,300 Intel employees revealed that people judge nearly onethird of the messages they receive to be unnecessary. Given that those same employees spend about two hours a day processing e-mail (employees surveyed received an average of 350 messages a week, executives up to 300 a day).”
300 emails /day!!
Everytime you send an email, it has to be personal, focused and targeted. In the header, you need to say that you are contacting the person on the behalf of someone she knows otherwise you run the risk of never being read.
When you send a speculative email, it needs to be focused and targeted with something special in it talking about the person you are contacting.
When you network, when you send connection requests, when you send loads of emails, think about what happens on the other side…Will you be read? and What does it say about your brand?
Emailing is an easy way to connect and contact, but it can trick people and harm their job search.
Karl Lusbec said:
Mar 03, 10 at 9:38 amGreat article Laurent. E-mails can easily become a double edge sword when not managed properly. Sometimes, rather than sending an email, a 2mn phone call is also more appropriate and creates a better interaction.
Laurent Brouat said:
Mar 03, 10 at 10:54 amThanks Karl. Indeed emails can be quite dangerous and we tend to forget that, if not crafted in personal way, it won’t be read. Good tip for the phone call.